Disneyland Explored

Disneyland explored.

Filtering by Category: Wednesday Words

Wednesday Words: "We call it IMAGINEERING..."

With all the new Disney Parks happening this week, it makes me think of all the hard work, creative minds and pixie dust that all comes together to create those magical experiences. At Disney's Animal Kingdom, an entire new land and world welcomes Guest this weekend. Pandora - The World of Avatar is an immersive world created by Walt Disney Imagineering under the direction of Portfolio Creative Executive, Joe Rohde in collaboration with Avatar's writer/producer, James Cameron.  Disney California Adventure debuts a new attraction, Guardians of the Galaxy – Mission: BREAKOUT!

There's really no secret about our approach. We keep moving forward - opening up new doors and doing new things - because we're curious. And curiosity keeps leading us down new paths. We're always exploring and experimenting. We call it IMAGINEERING - the blending of creative imagination with technical know-how.

-Walt Disney